Starting a Practice: A Plan of Work

Simon Foxell is Principal of The Architects Practice. He has designed buildings across the UK including houses, schools and offices and is a recipient of the prestigious Benedictus Prize awarded by the Union of International Architects. In recent years he has worked with schools and local authorities, designing new facilities and advising on development programmes. He was lead design adviser to Birmingham City Council's Transforming Education programme from 2007 to 2010. He is a core member and co-ordinator of the Edge, the built environment think tank. He is a former member of the RIBA Council and Board and was Chair of both Policy and Strategy and RIBA London region. He sat on the RIBA's recent Ethics and Sustainable Development Commission. He has authored multiple books, most recently Professionalism for the Built Environment (Routledge, 2019).

Preface About the Author Acknowledgements Stage 0 Strategic Definition Strategy formulation Start-up thinking Alternative modes of practice Business mentor Accountability partner Feasibility study Escape routes Stage 1 Preparation and Brief Setting outcomes & aspirations Knowledge and skills Global Challenges Budget Programme & execution plan Stage 2 The Outline Business Case SWOT analysis Market research Advice Professional obligations Network Business training Investment and risk Funding opportunities The outline business case (OBC) Stage 3 The Business Plan The business plan The company Business potential Your offer Responsibilities & ethics Sustainability Practice promotion Business arrangements Finances Data management Company or trading name Stage 4 Business Design STRUCTURE Practice culture Design culture Service delivery Customer experience (CX) Practices and policies Information management Knowledge management Intellectual property (IP) Developing standards Training and CPD Health and safety Performance and feedback COMPONENTS Graphic identity Premises Office basics Equipment Bank account Insurance Professional advisers Keeping account Tax, National Insurance and VAT Pensions Stage 5 Starting up SETTING OUT YOUR STALL Planting your flag Declarations and commitments Performance monitoring Openness Relationships GETTING NOTICED Marketing Publicity materials Networking Thought leadership Social entrepreneurialism Overcoming procurement barriers WINNING WORK Working at risk Negotiation Saying 'No' Generating your own work APPOINTMENTS AND FEES Appointment Fees Expenses WORKING Professionalism Organisation Health and safety at work On-line tools Project staffing Records Quality control Change control Standard procedures Resourcing Time management Research and innovation Risk Locums Money IT Trouble Taking on staff Skill development Performance Verifying outcomes Sharing information/feedback Giving back (to the profession) Stage 6 Keeping Going Maturing Benchmarking Reviewing Office manual Quality management Workload Skills Retaining & developing staff Planning for disaster Work-life balance Stage 7 Evaluation and Looking Ahead The (next) business plan Forward planning Practice positioning Size and growth Staff progression Succession planning The future of work Conclusion Bibliography and websites Index